Diez-Canseco Russell sold VITL
October 8, 2025 · Form 4 insider transaction
Diez-Canseco Russell sold 4,404 shares of Vital Farms, Inc. at $44.72 per share, a transaction worth $196.9K. The trade was recorded as open-market sale under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 2 days after the transaction.
Direction
Disposed (sell-side)
Shares
4,404
Price
$44.72
Total value
$196.9K
InsiderDiez-Canseco Russell
RoleOfficer, Director
CompanyVital Farms, Inc. (VITL)
SecurityCommon Stock
Transaction codeS: Open-market sale
Transaction dateOctober 8, 2025
Filing dateOctober 10, 2025
Shares owned after666,109
OwnershipDirect
10b5-1 planYes
AmendedNo
Footnotes
These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 12, 2025.; The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $44.46 to $45.09 inclusive.