Gulliver Kate sold W
November 4, 2025 · Form 4 insider transaction
Gulliver Kate sold 9,612 shares of Wayfair Inc. at $102.20 per share, a transaction worth $982.3K. The trade was recorded as open-market sale under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 2 days after the transaction.
Direction
Disposed (sell-side)
Shares
9,612
Price
$102.20
Total value
$982.3K
InsiderGulliver Kate
Role—
CompanyWayfair Inc. (W)
SecurityClass A Common Stock
Transaction codeS: Open-market sale
Transaction dateNovember 4, 2025
Filing dateNovember 6, 2025
Shares owned after175,497
OwnershipDirect
10b5-1 planYes
AmendedNo
Footnotes
The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 6, 2025.