OHAYER MATTHEW sold VITL
July 1, 2025 · Form 4 insider transaction
OHAYER MATTHEW sold 20,286 shares of Vital Farms, Inc. at $39.32 per share, a transaction worth $797.6K. The trade was recorded as open-market sale under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 2 days after the transaction.
Direction
Disposed (sell-side)
Shares
20,286
Price
$39.32
Total value
$797.6K
InsiderOHAYER MATTHEW
RoleOfficer, Director, 10% owner
CompanyVital Farms, Inc. (VITL)
SecurityCommon Stock
Transaction codeS: Open-market sale
Transaction dateJuly 1, 2025
Filing dateJuly 3, 2025
Shares owned after6,858,890
OwnershipDirect
10b5-1 planYes
AmendedNo
Footnotes
These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 14, 2025.; The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $39.18 to $39.64 inclusive.