OHAYER MATTHEW sold VITL
August 21, 2025 · Form 4 insider transaction
OHAYER MATTHEW sold 4,200 shares of Vital Farms, Inc. at $50.25 per share, a transaction worth $211.1K. The trade was recorded as open-market sale under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 4 days after the transaction.
Direction
Disposed (sell-side)
Shares
4,200
Price
$50.25
Total value
$211.1K
InsiderOHAYER MATTHEW
RoleOfficer, Director, 10% owner
CompanyVital Farms, Inc. (VITL)
SecurityCommon Stock
Transaction codeS: Open-market sale
Transaction dateAugust 21, 2025
Filing dateAugust 25, 2025
Shares owned after6,827,070
OwnershipDirect
10b5-1 planYes
AmendedNo
Footnotes
These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 14, 2025.