COYNE JEFFREY B sold MAX
November 15, 2025 · Form 4 insider transaction
COYNE JEFFREY B sold 5,224 shares of MediaAlpha, Inc. at $12.42 per share, a transaction worth $64.9K. The trade was recorded as shares withheld for taxes and disclosed on an SEC Form 4, filed 5 days after the transaction.
Direction
Disposed (sell-side)
Shares
5,224
Price
$12.42
Total value
$64.9K
InsiderCOYNE JEFFREY B
Role—
CompanyMediaAlpha, Inc. (MAX)
SecurityClass A Common Stock
Transaction codeF: Shares withheld for taxes
Transaction dateNovember 15, 2025
Filing dateNovember 20, 2025
Shares owned after446,783
OwnershipDirect
10b5-1 planNo
AmendedNo
Footnotes
Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock.