Nonko Eugene sold MAX

April 29, 2026 · Form 4 insider transaction

Nonko Eugene sold 25,606 shares of MediaAlpha, Inc. at $10.01 per share, a transaction worth $256.2K. The trade was recorded as open-market sale under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 0 days after the transaction.

Direction
Disposed (sell-side)
Shares
25,606
Price
$10.01
Total value
$256.2K
Role
SecurityClass A Common Stock
Transaction codeS: Open-market sale
Transaction dateApril 29, 2026
Filing dateApril 29, 2026
Shares owned after959,775
OwnershipDirect
10b5-1 planYes
AmendedNo

Footnotes

The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person primarily to cover taxes resulting from the vesting of RSUs.; Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $10.00 to $10.03 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

View the original Form 4 on SEC EDGAR