REIFF MELISSA bought ETSY
July 15, 2026 · Form 4 insider transaction
REIFF MELISSA bought 3,855 shares of Etsy, Inc. at $61.25 per share, a transaction worth $236.1K. The trade was recorded as option exercise under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 2 days after the transaction.
Direction
Acquired (buy-side)
Shares
3,855
Price
$61.25
Total value
$236.1K
InsiderREIFF MELISSA
RoleDirector
CompanyEtsy, Inc. (ETSY)
SecurityCommon Stock
Transaction codeM: Option exercise
Transaction dateJuly 15, 2026
Filing dateJuly 17, 2026
Shares owned after21,468
OwnershipDirect
10b5-1 planYes
AmendedNo
Footnotes
This exercise and subsequent sale was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on August 4, 2025