COYNE JEFFREY B sold MAX
August 15, 2026 · Form 4 insider transaction
COYNE JEFFREY B sold 2,187 shares of MediaAlpha, Inc. at $13.17 per share, a transaction worth $28.8K. The trade was recorded as shares withheld for taxes and disclosed on an SEC Form 4, filed 2 days after the transaction.
Direction
Disposed (sell-side)
Shares
2,187
Price
$13.17
Total value
$28.8K
InsiderCOYNE JEFFREY B
Role—
CompanyMediaAlpha, Inc. (MAX)
SecurityClass A Common Stock
Transaction codeF: Shares withheld for taxes
Transaction dateAugust 15, 2026
Filing dateAugust 17, 2026
Shares owned after589,577
OwnershipDirect
10b5-1 planNo
AmendedNo
Footnotes
Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock.