John Sharon Price sold BBW

August 24, 2026 · Form 4 insider transaction

John Sharon Price sold 6,818 shares of Build-A-Bear Workshop, Inc. at $40.03 per share, a transaction worth $272.9K. The trade was recorded as open-market sale under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 1 day after the transaction.

Direction
Disposed (sell-side)
Shares
6,818
Price
$40.03
Total value
$272.9K
Role
SecurityCommon Stock
Transaction codeS: Open-market sale
Transaction dateAugust 24, 2026
Filing dateAugust 25, 2026
Shares owned after181,653
OwnershipDirect
10b5-1 planYes
AmendedNo

Footnotes

These shares were sold pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on March 19, 2026.; The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $40.00 to $40.135 per share. The Reporting Person undertakes to provide to Build-A-Bear Workshop, Inc., any security holder of Build-A-Bear Workshop, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.; After giving effect to the transactions reported in this Form 4, Ms. John directly owns 178,990 shares of common stock and 2,663 shares of restricted stock of Build-A-Bear Workshop, Inc.

View the original Form 4 on SEC EDGAR