Blotner Jon sold W
October 2, 2026 · Form 4 insider transaction
Blotner Jon sold 6,056 shares of Wayfair Inc. at $104.13 per share, a transaction worth $630.6K. The trade was recorded as open-market sale under a pre-scheduled Rule 10b5-1 plan and disclosed on an SEC Form 4, filed 3 days after the transaction.
Direction
Disposed (sell-side)
Shares
6,056
Price
$104.13
Total value
$630.6K
InsiderBlotner Jon
Role—
CompanyWayfair Inc. (W)
SecurityClass A Common Stock
Transaction codeS: Open-market sale
Transaction dateOctober 2, 2026
Filing dateOctober 5, 2026
Shares owned after116,431
OwnershipDirect
10b5-1 planYes
AmendedNo
Footnotes
The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 9, 2026.