Ashish Arora, chief executive officer of Cricut (CRCT), has filed 76 Form 4 transactions, and every one of them with a dollar value attached is a sale. His total sell value across the filings is $13,334,380.33, with zero open-market purchases and zero acquisitions reported. The recent pattern is consistent: 23 sales in the last stretch of filings, no buys.
The selling is steady and frequent. In the most recent cluster, Arora sold on October 21, 22, and 23, 2026, with each transaction valued between $375,648 and $379,368. That followed three sales in early October, each around $386,000 to $391,000. September shows the same cadence: sales on September 2, 3, 4, 15, 16, and 17, with values ranging from $333,264 to $350,940. August had a similar run, including sales on August 3, 4, 5, 17, 18, and 19, plus a conversion of a derivative security on August 19 valued at zero. The smaller transactions, such as the $4,996.87 sale on July 15 and the $10,845.21 sale on July 17, are likely automatic or tax-related dispositions, but they are still coded as sales.
The only non-sale entries are compensation items. A grant on July 21, 2026, is coded as an award, and the August 19 conversion is mechanical. Neither represents a purchase. The direction is unambiguous: Arora is a seller of CRCT stock, and the selling has been regular across the past several months. The dollar values are consistent, mostly in the $300,000 to $390,000 range per transaction, and the frequency shows no sign of slowing.
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