Coker R. Howard, President & CEO of Sonoco Products Co. (NYSE: SON), has demonstrated a clear net buying bias in his insider transactions, with $16.9 million in total purchases against $9.5 million in sales across 54 reported filings. His activity has been exclusively concentrated in SON shares, with no trades in other securities. The most significant transactions include two large open-market purchases totaling $1.36 million on February 19, 2026, and a pair of private placements worth $823,472 and $922,000 in May and March 2025, respectively. Smaller but consistent acquisitions appear through automatic periodic purchases, with multiple transactions in the $35,000-$38,000 range occurring quarterly through 2025 and into March 2026.
Recent filings show Howard maintaining his accumulation pattern, with two $38,336 purchases on March 10, 2026, following earlier February 2026 transactions that included a $536,275 acquisition. The absence of any sell transactions in the most recent data contrasts with earlier activity that included some dispositions, suggesting a shift toward stronger retention. While some sales occurred in prior years—including a $259,435 transaction in February 2026 coded as a mandatory tax withholding—the overall trend reflects growing exposure to SON equity, particularly through open-market and privately negotiated purchases. The transactions indicate sustained confidence in the company, with no diversification into other securities.
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