McDermott William R, Chairman & CEO of ServiceNow (NOW), has demonstrated a clear buying bias in his recent insider transactions, with $56.7 million in total purchases against $25.4 million in sales across 57 reported trades. His activity has been concentrated exclusively in NOW shares, with no transactions in other companies. The most notable recent purchase occurred on February 27, 2026, when McDermott acquired shares worth nearly $3 million, following a smaller $529.80 purchase the same day. Prior to this, a series of transactions in February 2026—including a $6.6 million acquisition on February 17 and a $1.85 million purchase on February 6—reinforced his accumulation pattern.
The filings show McDermott has consistently added to his position, with no sales reported in recent months. Smaller but frequent purchases, such as $438,118 on February 6 and $333,232 on February 13, suggest ongoing confidence in NOW. While some transactions involved derivative securities (coded 'F' and 'M'), the bulk of the activity reflects outright equity purchases. The absence of sales since at least November 2025, combined with the scale of buying, indicates a sustained commitment to increasing his stake in ServiceNow. The dollar-weighted trend leans decisively toward accumulation, with recent trades further solidifying that direction.
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